Privacy by design.
Product color checks are processed in the browser before an optional short text explanation. The optional AI color scan sends a resized selfie to the configured AI provider only after explicit consent. This MVP does not intentionally persist the selfie.
Photo (biometric) analysis & your consent
The optional photo scan is off by default and only runs after you read the notice below and give explicit consent, as required by biometric-privacy laws such as the Illinois Biometric Information Privacy Act (BIPA) and similar Texas and Washington laws.
- What is collected & why: a resized copy of your photo, used once to read skin color (and, if enabled, a look-based read of oil/dryness) to recommend matching products.
- No faceprint: we do not create or store a facial-geometry template, do not identify you, and do not perform facial recognition or identity matching.
- No sensitive-trait inference: no race, ethnicity, health, age, or attractiveness analysis. Results are cosmetic style estimates and can be wrong due to lighting, makeup, white balance, hair dye, or filters.
- Retention & deletion: Palevie does not intentionally store your photo. If an external analysis provider is used, its systems may hold the original image up to 1 hour and the result image up to 24 hours to compute the result, then delete them. Palevie keeps only the non-identifying color scores tied to your profile.
- No sale or training: your image is never sold, shared for advertising, or used to train AI models.
- Your rights: you may decline (the free quiz never uses a photo) and may request deletion of stored results at any time via support@palevie.com.
Skincare
The skincare profile records shopping preferences such as texture, fragrance preference, and cosmetic goals. It is not a skin-disease diagnosis or treatment recommendation.
What we store, and for how long
- Account data (email, nickname, your color and skin profiles, saved list): kept while your account exists. Deleting your account removes all of it.
- Quiz results: kept with your account so your history is there when you return.
- Usage records: when you tap through to a retailer we record the product, the retailer, a random visitor ID, and — so we can tell which shades suit which season — the color season your result placed you in. These are not linked to your name or email.
- Retention: analytics rows are kept up to 12 months. Records we need for commission and tax purposes are kept as long as the law requires, with identifiers removed once they are no longer needed.
Your choices
You can export everything stored on your device from Settings, clear it from that device, or ask us to delete your account and its data by writing to support@palevie.com. We reply to deletion requests within 30 days.
Affiliate disclosure
Retailer links may become affiliate links after approval. Paid or sponsored placements must be clearly labeled and should not be disguised as neutral rankings.